Building relationships, brand awareness
Core Security is the leading provider of predictive security intelligence solutions for enterprises and government organizations. Their main show objectives were to build relationships and brand awareness, but also wanted to collect a number of select, qualified leads from a large gathering of attendees.
To attract attention, a large PictureCube structure with the company logo was backlit and hung within the exhibit. Since ceiling-mounted signs are not allowed at some shows, the perfect solution was to integrate it into the design of the main structure. Elegant Envoy provided the support and was also used to create a series of workstations for demonstrations.
With literature and promotional giveaways, the exhibit also was designed with ample storage space with easy access.
Demo stations, lockable storage, backlighting